Interested in advertising your health product through the Health Points Club ?

Below are the details

Re Health Points Club. This is a customer loyalty club designed by myself to improve patient compliance ,patient referrals and offering a 10% discount on product purchases. In the past I have recommended many of the products already sampled in the Health Point starter packs. Of course the starter pack contains promotional sample products from companies and brands I already recommend and other products that I stock or make .For instance I include a Bach flower remedy as a way of introducing this form of medication.

To give you an idea of what other local businesses are offering

Danny’s Chicken shop Hume Hwy — 1kg of chemical free chicken wings for free

Short ‘n’ Sweet Carnes Hill marketplace—2 gluten /additive free Belgium chocolates

Gloria Jeans Casula mall— free beverage

McGrath Holden Hume Highway —– free car kit with car purchase

Midi medical infrare red imaging Ultimo —10% discount to club members

The biggest hurdle in promote your product is getting people to try your product. You know its good but do they ? A try before you buy lets them in on how good your product is and repeat sales follows.

Through the Health Point club your product can be profiled free of charge to a group of people interested in their health as directed by me, their practitioner.

The only cost to you is the cost of the product or service you offer. Offset this cost as cost per lead and you will find this a very economical form of advertising. The feedback from participating companies has been fortuitous .

Are you a charity organisation or just want lots of Freebies ? No. The Health Points club is a marketing strategy implemented to improve patient compliance for both products that I recommend they go and purchase from their chemist or supermarket and also an incentive program that rewards loyal customers for their repeat business and referrals.

Why have you approached my company ? I have approached you company because you have a product or service that fits with the philosophy of self maintenance and small health changes can lead to greater health benefits .For a patient to self maintain a product or service must be easy to access and convenient .It is for this reason that many of the companies I approach sell their products in a retail market through pharmacies, health food stores and supermarkets. So in fact what I am offering you is an opportunity to target market your product or service .

 Each health point member pays $60 to join the club .This fee covers the cost of 6 newsletters p.a. ,1 mail out welcome letter and the cost of the introductory pack . The pack is great value as is and those who join are aware of its value to their overall health or they would not be paying an additional $60 on top of their consultation of $65. These people want to spend money on their health and are just waiting for direction .Your sample is added to their pack or given to them on subsequent visits as required or according to availability (The introductory pack contains 4 x 50 ml herbal mixes , 3x 25 grams herbal creams,5 x 2ml pure aromatherapy essential oils ,1 soap or shampoo ,aromatherapy correspondence course,discount treatment voucher & more ).

Do you stock our product or offer a similar service to ours ?

No. I stock only what is not available OTC unless I find that your product is difficult to obtain or not widely available through retail outlets. I do not cross recommend similar products as this just creates confusion . I do not offer a similar service as this would be counter productive to my business objectives.

I hope that will clarify my request of your company .It is a win win strategy that gets your product or service profiled, recommended and tried. The members get to try your offer/ing, I get to provide an evolving sample pack that generates business excitement and the mental association of offering great value.

Sincerely